Banzai News

Implementing AI in Your Marketing Tech Stack — Tips and Tricks You Need to Know
Banzai

Long before ChatGPT, I worked with clients who used AI and machine learning to speed up data analysis at scale. Their enthusiasm about AIs ability to improve everything from business operations to AI…

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How Consumers Responded to Black Friday Campaigns in 2024 [+ Holiday Marketing Tips]
Banzai

I’m much more the “spend Black Friday at home in my pajamas” type, but I have a few family members who for some reason enjoy getting up at 4 a.m. to wait in lines for doorbuster deals.

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Top 100 Marketing Trends for 2025 - From CGI-Created Fashion Campaigns to Comforting Ketchup Bottles (TrendHunter.com)
Banzai

(TrendHunter.com) As we approach the end of another year, 2025 marketing trends are increasingly driven by technological advancements and innovative strategies that engage consumers in new and immers…

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Marketing, demand and never-ending digital change: how should hotels respond?
Banzai

Digital marketing is changing with lightning speed, and it’s a struggle for hotels to keep up. Yet with the growing necessity for accommodation providers to have a robust direct booking strategy, cat…

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How Internal Marketing Helps You Build a Strong Brand From the Inside Out [Experts Weigh In]
Banzai

As an ‘external’ marketer, I have to say that I hadn’t given much thought to internal marketing until I started writing this article.

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WTF is geo-based omnichannel measurement? | Connecting campaign measurement across channels, online and offline
Banzai

This WTF guide, sponsored by Blis, explores how geo-based omnichannel measurement works, what it looks like and its benefits to advertisers. Marketers need a long-term solution for cross-screen measu…

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Land id rolls out Land id Pro with real estate professionals in mind
Banzai

The company is reshuffling its product line in a bid to distinguish between tools that can assist with research on listings and larger-scale efforts that depend on Land ids mapping technology.

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A Data-Backed Guide to Newsletter Content Strategy: 17 Formats & Topics Driving ROI for Hundreds of Newsletter Creators
Banzai

Newsletters are having a moment. My inbox is near saturation point, and I still keep discovering more newsletters I want to subscribe to.

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How Content Audits Help The HubSpot Blog Age Backwards — A Peek Into Our Process
Banzai

In 2023, my team and I began working on perhaps one of the most ambitious content audits ever conducted on the HubSpot Blog. We’ve run content audits in the past — but not like this.

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Trends drive job openings
Banzai

Massive layoffs at large factories, including a report that Nissan is set to axe or relocate more than 1,000 workers in Thailand, have disrupted the labour market.

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